{"id":4060,"date":"2026-06-30T09:03:07","date_gmt":"2026-06-30T09:03:07","guid":{"rendered":"https:\/\/en.comc.uobaghdad.edu.iq\/?p=4060"},"modified":"2026-06-30T09:08:11","modified_gmt":"2026-06-30T09:08:11","slug":"masters-thesis-explores-public-relations-role-in-shaping-public-attitudes","status":"publish","type":"post","link":"https:\/\/en.comc.uobaghdad.edu.iq\/?p=4060","title":{"rendered":"Master\u2019s Thesis Explores Public Relations\u2019 Role in Shaping Public Attitudes"},"content":{"rendered":"<p style=\"text-align: justify;\">A master\u2019s thesis entitled \u201cThe Role of Public Relations in Shaping Public Attitudes Toward the Electronic Services of the Iraqi Ministry of Trade: A Field Study of Baghdad Residents\u201d was discussed at the College of Mass Communication, University of Baghdad, by researcher Ayat Hatem Hussein.<\/p>\n<p style=\"text-align: justify;\">The examination committee was chaired by Professor Jaafar Shaheed Hashim, with Professor Ali Jabbar Al-Shammari serving as the supervisor. Committee members included Assistant Professor Raya Qahtan Ahmed and Assistant Professor Laith Sabbar Jaber as the external examiner.<\/p>\n<p style=\"text-align: justify;\">The study explored the role of public relations in the digital environment, focusing on how the Iraqi Ministry of Trade uses public relations to shape public perceptions and attitudes toward its electronic services.<\/p>\n<p style=\"text-align: justify;\">The findings revealed strong positive public attitudes toward digital transformation, with respondents recognizing electronic services as the most effective means of reducing effort and combating administrative corruption.<\/p>\n<p style=\"text-align: justify;\">The thesis recommended launching intensive awareness campaigns through social media platforms to introduce the public to the Ministry\u2019s electronic services. It also called for simplifying user guides by producing short instructional videos that clearly explain how to apply for these services.<\/p>\n<p style=\"text-align: justify;\">The study\u2019s outcomes are aligned with the United Nations Sustainable Development Goals, particularly Goal 16: Peace, Justice and Strong Institutions and Goal 12: Responsible Consumption and Production.<\/p>\n<div class=\"wp-block-image\">\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wpa-warning wpa-image-missing-alt aligncenter wp-image-4065 size-full\" src=\"https:\/\/en.comc.uobaghdad.edu.iq\/wp-content\/uploads\/sites\/99\/2026\/06\/IMG_0004-1-1.jpg\" alt=\"\" width=\"800\" height=\"533\" data-warning=\"Missing alt text\" srcset=\"https:\/\/en.comc.uobaghdad.edu.iq\/wp-content\/uploads\/sites\/99\/2026\/06\/IMG_0004-1-1.jpg 800w, https:\/\/en.comc.uobaghdad.edu.iq\/wp-content\/uploads\/sites\/99\/2026\/06\/IMG_0004-1-1-300x200.jpg 300w, https:\/\/en.comc.uobaghdad.edu.iq\/wp-content\/uploads\/sites\/99\/2026\/06\/IMG_0004-1-1-768x512.jpg 768w, https:\/\/en.comc.uobaghdad.edu.iq\/wp-content\/uploads\/sites\/99\/2026\/06\/IMG_0004-1-1-600x400.jpg 600w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<div class=\"wp-block-image\" style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"wpa-warning wpa-image-missing-alt aligncenter wp-image-4066 size-full\" src=\"https:\/\/en.comc.uobaghdad.edu.iq\/wp-content\/uploads\/sites\/99\/2026\/06\/IMG_0005-2-1.jpg\" alt=\"\" width=\"800\" height=\"533\" data-warning=\"Missing alt text\" srcset=\"https:\/\/en.comc.uobaghdad.edu.iq\/wp-content\/uploads\/sites\/99\/2026\/06\/IMG_0005-2-1.jpg 800w, https:\/\/en.comc.uobaghdad.edu.iq\/wp-content\/uploads\/sites\/99\/2026\/06\/IMG_0005-2-1-300x200.jpg 300w, https:\/\/en.comc.uobaghdad.edu.iq\/wp-content\/uploads\/sites\/99\/2026\/06\/IMG_0005-2-1-768x512.jpg 768w, https:\/\/en.comc.uobaghdad.edu.iq\/wp-content\/uploads\/sites\/99\/2026\/06\/IMG_0005-2-1-600x400.jpg 600w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A master\u2019s thesis entitled \u201cThe Role of Public Relations in Shaping Public Attitudes Toward the Electronic Services of the Iraqi &#8230; <\/p>\n","protected":false},"author":218,"featured_media":4062,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"categories":[1,24,28,5,9],"tags":[],"class_list":["post-4060","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-discussions","category-sdg12","category-sdg16","category-latest-news","category-sustanability"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - 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