The Department of Digital Journalism at the College of Mass Communication, University of Baghdad, organized a specialized scientific workshop titled “Professional Standards in Media Monitoring of News: The Case of Al-Sabah and Al-Mada Newspapers,” delivered by Prof. Dr. Shukriya Kawkaz Al-Sarraj for doctoral students, in the presence of a group of academics, media practitioners, and interested parties in the media field.
The workshop discussed several core topics regarding the importance of professional media monitoring in news production, including the quality standards and criteria that media professionals should rely on when following and presenting news across various media and communication platforms.
During the workshop, Dr. Al-Sarraj highlighted the critical roles that media play in raising societal awareness and ensuring professional standards, emphasizing that media monitoring is not merely following the news, but a powerful tool for promoting professional and ethical values within media institutions.
The workshop also examined Al-Sabah and Al-Mada newspapers as practical models, illustrating their approaches to news monitoring and analysis, as well as the challenges faced by journalists in an environment characterized by the rapid flow of information and the diversity of sources.
On a broader level, the workshop linked the quality of media monitoring to the United Nations Sustainable Development Goals (SDGs). Dr. Al-Sarraj noted that professional media monitoring directly contributes to SDG 16: Peace, Justice, and Strong Institutions, by supporting media responsibility, combating misinformation and inaccurate news, and strengthening public trust, all of which have a direct impact on society.
The workshop concluded with Dr. Al-Sarraj urging students to adopt professional standards in their future research and media work, stressing that accurate and responsible media monitoring is a fundamental pillar in building informed societies capable of making well-founded decisions.
This workshop reflects the College of Mass Communication’s ongoing commitment to developing qualified media professionals, promoting ethical journalism, and linking academic knowledge with practical application, consistent with its broader vision of enhancing the quality of education and preparing graduates to meet the demands of modern media and digital transformation.

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